Barrie Speedway

The track owner envisioned a re-branding of the track venue using their newly designed logo to help bring out their unique identity. A detailed feasibility study was made to attach a super-wide banner to the roof of the grandstand. This would allow for high visibility from the main entrance to the track. BDI designed the logo, printed the banner, and installed it to the rooftop in addition to on-site signage and flags. The rooftop banner uses mesh material and measures 14' x 125'. The final result was a beautifully re-branded venue, delivered on time and on budget for our client.